UX Design Lead

Passionate about user-centered design solutions focus that based on Data Analytics, defining Persona & Scenario, information architecture, and User Journey Mapping

Facilitate Usability workshop and testing with related functions to define the solution.

Guiding the team with the direction and prioritization to achieve individual growth.

UI Design

Experience in Advertising agencies, Branding companies, and the IT industry to develop a sense of importance cross-platform of the tone and manner from offline to online journey consistency with Design Principles and Design guidelines.

UI Inventory workshop with all stakeholder to define single consistent naming convention for creating a design system.

• UI component design • Atom system library • Motion Graphics • Design principle •

• Brand identity design • Interaction design •

Project Management

Experience in managing different types of projects with different teams to deliver Activation plans, Digital plans and requirements…etc.

• Digital Plan • Business competencies • Prioritization • Research & analysis • Development principles •

Stakeholder communication • Writing PRD • Specification • Project proposal •

Psychology for Digital Behavior

Skills and knowledge required to build psychology-inspired websites, apps, and digital campaigns.

50+ behavioral change principles, psychological design patterns, and a step-by-step behavioral design process.